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How to Set Up a Facebook Ads Campaign

New York, United States

The Non-degree in How to Set Up a Facebook Ads Campaign at Coursera Project Network is a program for international students taught in English.

πŸ“– Introduction

The Coursera Project Network is a unique initiative within Coursera, a leading online learning platform founded in 2012. It is not a university, but rather a public, open-access platform that facilitates the creation and delivery of hands-on projects by experts and educators. The Coursera Project Network is distinguished by its focus on practical, project-based learning, enabling learners to apply their skills in real-world scenarios. This approach allows individuals to gain tangible, job-ready skills quickly and efficiently.

πŸ“š About the Program

By the end of this project, you will be able to set up a Facebook Ads campaign.Throughout the project, you will be able to create a Business Manager account and an Ad account. We will also be able to create a new Facebook Ads campaign and to select the right objective for it. Moreover, you will create the Ad Sets and set its elements: the budget, the duration, the audience, and the placement. Finally , you will be able to select an existing Ad to boost or to create an Ad from scratch which is the last step before launching the Facebook Ads campaign.This project is for intermediate Social Media Managers, who already have the basics of how to manage a Facebook page, can deal with Facebook Business and posts easily, and who are interested in setting up Facebook Ads campaigns in a correct way. Learning to use Facebook Ads enables you to have control over your spending on Social Media, get clear insights about the performance of your Facebook Ads campaigns and finally reach your perfect audience easily.

By the end of this project, you will be able to set up a Facebook Ads campaign.Throughout the project, you will be able to create a Business Manager account and an Ad account. We will also be able to create a new Facebook Ads campaign and to select the right objective for it. Moreover, you will create the Ad Sets and set its elements: the budget, the duration, the audience, and the placement. Finally , you will be able to select an existing Ad to boost or to create an Ad from scratch which is the last step before launching the Facebook Ads campaign.This project is for intermediate Social Media Managers, who already have the basics of how to manage a Facebook page, can deal with Facebook Business and posts easily, and who are interested in setting up Facebook Ads campaigns in a correct way. Learning to use Facebook Ads enables you to have control over your spending on Social Media, get clear insights about the performance of your Facebook Ads campaigns and finally reach your perfect audience easily.

🏫 About the University

The Coursera Project Network offers a wide range of guided projects across various domains, including business, technology, data science, and more. These projects are designed to be completed in a short time frame, typically a few hours, providing learners with a quick and immersive learning experience. Through step-by-step instructions and hands-on practice, participants can build confidence in their abilities and directly apply what they learn to their personal or professional pursuits. The Coursera Project Network empowers learners to bridge the gap between theoretical knowledge and practical application, making it a valuable resource for skill development and career advancement.

πŸ’° Fees

Application Fee

$0 USD

$0 USD

Tuition Fee

$49 USD

$49 USD

per year

βœ… Entry Requirements

All students from all countries are eligible to apply to this program.

πŸ“¬ Admissions Process


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Tuition

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