Bachelor's in Advertising

The University of Notre Dame Australia is a prestigious institution that holds a prominent position among Australian universities. With campuses spanning from Sydney, New South Wales on the east coast, to the vibrant town of Broome and the picturesque city of Fremantle in Perth, Western Australia, Notre Dame offers students a unique opportunity to study their chosen degree across multiple locations. This flexibility allows international students to experience different cultures, landscapes, and academic environments, enhancing their educational journey. With a commitment to academic excellence and a strong focus on values-based education, Notre Dame provides students with a holistic learning experience that combines rigorous academics with personal growth and community engagement.

Advertising requires a unique combination of business acumen, marketing nous and enormous creativity and this program strives to impart all of those skills. As a student you will learn about topics such as consumer behaviour, integrated marketing and media planning, as well as develop your production and design knowledge. Apart from being one of Australia’s most competitive industries, advertising is also one of the most rapidly changing – presenting plenty of challenges as well as opportunities for practitioners. This well-structured program covers traditional advertising skills such as design and consumer behaviour alongside a thorough introduction to the new digital and social media platforms. Core courses over the three-year program include Media and Society, Consumer Behaviour, Advertising and Promotions, Media Planning, Creative Advertising and Advertising Design. You will also choose 12 electives, allowing you to take a Minor or double Major in another discipline such as Applied Psychology, Sociology, Marketing or Public Relations. On graduation, you will be fully equipped to work in a variety of roles such as copy writing, media buying, brand management and creative direction.