Bachelor's in Accounting and Marketing

Studying business at the Magee campus provides students with extensive choice. In this case Accounting may be taken as an equal main subject, with Marketing as the other equal main subject. The flexible structure of this programme affords students the opportunity of choosing a pathway to suit their own personal interests and career aspirations. Graduates will have generic skills in particular management functions and specific skills in accounting and marketing. The accounting/marketing main/main combination is particularly suited for graduates wishing to go on to develop a career in business where these named disciplines are desirable. The programme equips graduates for a management career in industry, commerce or the public sector. It also provides the entrepreneurial and innovation skills necessary for the creation of new business ventures and to stimulate the competitive impetus for managing and developing existing businesses. The accounting/marketing main/main subjects help develop supporting expertise of particular interest to the student.