📖Program Curriculum

Programme Core Modules
•Managing Organisation
•Economics for Managers
•Marketing Management
•Strategic Human Resource Management
•Accounting and Finance for Decision Making
•Research Methodology
•Competitive Intelligence and Asian Business Strategy
•Business Analytics
•Project Paper

Electives*
Management
•Organisational Development and Change Management
•Project Management

Marketing
•Consumer Behaviour and Market Intelligence
•Marketing Communication and Branding Strategy

*Based on availability of offering

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💰 Fees

Application Fee:

790 RMB

Tuition fee:

29,000 MYR per year

29,000 MYR in total

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