📖Introduction

Radboud University is a private university that owes its origins to the Catholic emancipation movement of the early twentieth century. In keeping with this tradition, staff and students feel a commitment to one another, to society and to the world. Our focus is on caring for each other and the world around us. We remain committed to the empowerment of social and cultural minorities. We want to have an impact, and in this we are guided by both academic questions and societal challenges.

Founded in 1923, Radboud has a strong tradition of high-quality and internationally accredited education and research. Leading academics and excellent professors help you with everything you need at a research university ranked in the top 1% worldwide. Renowned for its green campus in the oldest city in the Netherlands, Radboud University counts over 20,000 students, with 1 in 9 students coming from abroad. Our personal style of teaching provides plenty of opportunities to work closely with lecturers and fellow students with a multidisciplinary approach and the flexibility to tailor programmes to your interests.

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📚About the Program

Master’s in Marketing at Radboud University

Marketing is more than just selling products or services; it is about creating value with customers and other stakeholders. Learn to build and manage customer relationships and how these will help you in key marketing activities such as branding. In the Master's specialisation in Marketing, you will learn all about creating long-term sustainable relations in relation to corporate social responsibility. Marketing is all about creating value for customers and other stakeholders. And these other stakeholders are not just shareholders or other players that have a financial interest. Employees, local residents near factories, environmental groups and public administrators are also stakeholders gaining a stronger say. Although the bottom line is still about profit, both people and planet have become major issues when it comes to responsible perspective on marketing. Show less
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📖Program Curriculum

Courses (Preview)
Marketing Performance
Consumer Behaviour
Methodology in Marketing and Strategic Management Research
Marketing and Innovation
International Brand Management
Business Model Innovation
Current Perspectives on Responsible Organisation
Data-driven Analytics for Responsible Business Solutions
Digital Marketing
Forms of Responsible Organising
International Human Resource Management
Social, Sustainable and Technological Innovation
Strategic Alliance and Network Management
WEconomy; Exploring Transitional Business and Society Trends
Innovation in Emerging Markets
Master's Thesis in Marketing

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🏫About Radboud University

Radboud University is located in Nijmegen, in the heart of Europe. This student city offers many opportunities for relaxation and entertainment with a variety of cultural activities and festivals, numerous museums, galleries, theatre, a concert hall and cinemas, as well as a great number of restaurants and cafés. It is a safe, friendly place to live and study, with the whole of Europe at your doorstep Radboud University hosts 14 research institutes on campus, many of which are world leading in their field, so your ideas have room to grow. The University is renowned for its high quality education and research and its commitment to a personal approach with its students. Enrolling at a truly excellent institution, you are guaranteed to be offered high-quality programmes.

🏠 Accommodation

You will need to book the accommodation after you have been accepted.

You can choose to live on campus or off campus in private accommodation.

How to book:

  • Make a booking online after you have been accepted (in this case please let us know your choice when you apply).
  • Register when you arrive - its not possible to reserve a room before arriving. You can arrive a few days before and book it
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💰 Fees

Application Fee:

622 RMB

Tuition fee:

16,500 EUR per year

16,500 EUR in total

Entry Requirements

You are not eligible to apply to this program because:

The minimum age is 18.

English fluency is required.
You need to be either:
- A native English speaker
- Studied a degree in English before
- Can demonstrate a high level of English
- Having an English certificate such as IELTS level 6 or TOEFL 95 and above is an advantage.

Minimum education level: Bachelor's.

The program is competitive, you need to have a high grades of Average A, 70%, or a high GPA.

All students from all countries are eligible to apply to this program.

Is this not correct? You can edit your profile or contact us.
Or see the list of programs you are eligible for here .
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📬 Admissions Process

3 Steps to Apply to a University

Application step 1

Application step 2

Application step 3

Please choose the programs here , "You are advised to select 2-3 programs to increase your chances of getting accepted.

Required Documents:

  • Passport
  • Graduation certificate
  • Passport size photo
  • Official transcript
  • Personal statement
  • English certificate (You can take the English test online)
  • Guarantor letter
  • 2 Recommendation letters

Preparing documents:

You can start your application now and send the application documents during your application. Some documents you can send later if you don’t have them right away. Some more info about preparing application documents is here

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Application process:

Applying Online is simple in just a few steps. More information is available here.

The first steps are to choose the programs, pay the application fee and upload the application documents.

Once submitted to Global Admissions, we will review your application within 2-3 days and proceed to the university or ask you for further clarification

After it has been processed to the university you will receive your unique application ID from each university.

The university may contact you directly for further questions.

We will then follow up each week with the university for updates. As soon as there is any update we will let you know. If you have made other plans, decide to withdraw / change address at any time please let us know.

After you have been accepted you will receive your admissions letter electronically and asked to pay the non-refundable deposit to the university.

Once you have paid the deposit the university will issue you the admissions letter and visa form to your home country.

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Here is some more information about the enrollment process after you have been accepted.

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