The Bachelor’s in Digital Marketing at
Technological University of the Shannon
is a
4
years
long
program for international students,
taught in English.
The Bachelor’s in Digital Marketing at
Technological University of the Shannon
is a
4
years
long
program for international students,
taught in English.
📖Introduction
The Technological University of the Shannon is a renowned institution of higher education located in the Shannon region of Ireland. Known for its commitment to academic excellence, research, and innovation, the university offers a wide range of undergraduate and postgraduate programs in diverse fields such as engineering, business, science, and technology. With state-of-the-art facilities, industry partnerships, and a dynamic learning environment, the Technological University of the Shannon prepares students for successful careers and equips them with the skills and knowledge needed to thrive in today's rapidly evolving technological landscape.
The digital economy is booming and with more and more brands putting a focus on digital marketing, demand for suitably qualified candidates is increasing rapidly. As a result, digital marketing is one of the few sectors where demand for graduates is exceeding supply. In fact, the digital skills gap is so great, the European Commission has estimated that there are 900,000 unfilled digital jobs across Europe. It is clear that a qualification in digital marketing will go a long way towards future-proofing your career and increasing your job security.
Digital marketing is what we call a ‘broad church’ discipline which means it caters for a wide variety of interests and abilities. Among the most in-demand digital marketing skills currently are digital advertising, content and digital asset creation, content strategy and social media marketing. This is great news for creative types! For those who veer more towards the analytical end of the spectrum, hard skills, including advanced data analytics, never go out of fashion.
Students undertaking this four-year honours degree programme learn about digital theory and cyber psychology while also getting hands-on practical experience from academics with relevant industry experience. This is crucial to your constant development and upskilling because digital marketing is an ever evolving, fast-moving field.
Our much sought-after graduates have found employment in digital marketing agencies and SMEs across Ireland. If you have an interest in business, marketing and both the creative and scientific aspects of digital, then this course is ideal for you.
Show less
Year 1 Critical Skills for Learning Business Accounting Digital Marketing Applications Graphic Design for Marketing Microeconomics for Digital Marketing Marketing in a Digital Age Business Mathematics Computer Applications Social Media Sales and Marketing
Year 2 IT and Computer Applications Brand & Digital Campaign Management Introduction to Entrepreneurship Video & Special Effects Introduction to Analytics & SEO ECommerce Advanced Social Media Apps & Artificial Intelligence Marketing Management in a Digital Age Macroeconomics for Digital Marketing
Year 3 Creative Content SEO and Web Usability Management Accounting for Digital Market Research and Analysis Advanced SEO and Web Usability Cyber Psychology & Behaviour Digital Marketing Strategy Paid Advertising Professional Development and Innovation
Year 4 Live Digital Proposal Integrated Marketing Communications Advanced Digital Marketing Analysis Ethics Law and Digital Marketing Digital Content Live Digital Capstone Project
The Technological University of the Shannon, often referred to as TU Shannon, is a prestigious institution of higher education located in the vibrant Shannon region of Ireland. Committed to delivering quality education, fostering innovation, and driving regional development, TU Shannon offers a diverse range of undergraduate and postgraduate programs across various disciplines. With a strong emphasis on practical learning, industry engagement, and research excellence, the university equips students with the knowledge, skills, and experiences necessary to excel in their chosen fields and make a positive impact in the world. TU Shannon prides itself on its supportive and inclusive community, state-of-the-art facilities, and close collaborations with local industries, enabling students to gain real-world insights and opportunities for internships, research projects, and career advancement. As a leading technological university, TU Shannon plays a vital role in driving innovation, economic growth, and societal progress in the Shannon region and beyond.
🏠 Accommodation
You will need to book the accommodation after you have been accepted.
You can choose to live on campus or off campus in private accommodation.
How to book:
Make a booking online after you have been accepted (in this case please let
us
know your choice when you apply).
Register when you arrive - its not possible to reserve a room before
arriving. You
can arrive a few days before and
book it
You are not eligible to apply to this program because:
The minimum age is 18.
English fluency is required.
You need to be either:
- A native English speaker
- Studied a degree in English before
- Can demonstrate a high level of English
- Having an English certificate such as IELTS level 6 or TOEFL 95 and above is an advantage.
Minimum education level: High School.
The program is competitive, you need to have a high grades of Average
A, 70%, or a
high GPA.
All students from all countries are eligible to apply to this program.
Please choose the programs here
,
"You
are advised to select 2-3 programs to increase your chances of
getting accepted.
Required Documents:
Passport
Graduation certificate
Passport size photo
Official transcript
Personal statement
English certificate (You can take the English test online)
Guarantor letter
Preparing documents:
You can start your application now and send the application
documents
during
your application. Some documents you can
send later if you don’t have them right away. Some more info
about
preparing
application documents is here
Applying Online is simple in just a few steps. More information
is
available
here.
The first steps are to choose the programs, pay the application
fee and
upload
the application documents.
Once submitted to Global Admissions, we will review your
application within
2-3
days and proceed to the university or ask
you for further clarification
After it has been processed to the university you will receive
your unique
application ID from each university.
The university may contact you directly for further questions.
We will then follow up each week with the university for updates.
As soon as
there is any update we will let you know.
If you have made other plans, decide to withdraw / change
address at any
time
please let us know.
After you have been accepted you will receive your admissions
letter
electronically and asked to pay the non-refundable
deposit to the university.
Once you have paid the deposit the university will issue you the
admissions
letter and visa form to your home country.
