📖Introduction

Abilene Christian University (ACU) is a renowned private Christian university located in Abilene, Texas. Established in 1906, ACU offers a comprehensive range of undergraduate and graduate programs across various disciplines, including arts and sciences, business, education, and theology. With a strong commitment to Christian values, ACU integrates faith and learning, fostering spiritual growth and ethical development in its students. The university is known for its dedicated faculty, state-of-the-art facilities, and a vibrant campus community. ACU emphasizes academic excellence, critical thinking, and hands-on experiences, preparing students to lead successful careers while making a positive impact in their communities. With a focus on servant leadership and global engagement, Abilene Christian University nurtures graduates who are prepared to be ethical leaders and agents of change in the world.

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📚About the Program

Whether you have your sights set on the agencies of Madison Avenue or the businesses of main street America, ACU’s Bachelor of Science in Advertising and Public Relations will prepare you for an exciting communications career.

📖Program Curriculum

Media Studies
JMC 100 - Media Issues Credit Hours: 3 *
JMC 302 - Introduction to Race and Media Credit Hours: 1
JMC 303 - Colloquium in Race and Media Credit Hours: 1 (twice)
JMC 488 - Communication Law Credit Hours: 3 (writing-intensive & capstone course)

*Hours may also fulfill university requirements and are not included in total major hours

Total: 6 Credit Hours

Digital Media
JMC 165 - Media Maker I Credit Hours: 3
JMC 166 - Media Maker II Credit Hours: 3
JMC 342 - Communication Design Credit Hours: 3
JMC 351 - Web Publishing Credit Hours: 3
Total: 12 Credit Hours

Professional Practice
JMC 224 - Media Writing Credit Hours: 3
JMC 321 - Student Media Lab Credit Hours: 0 (2 semesters required, 1 must be with student-run AD/PR agency)
JMC 347 - Principles of Public Relations Credit Hours: 3
JMC 348 - Principles of Advertising Credit Hours: 3
JMC 389 - Public Relations Writing Credit Hours: 3
JMC 492 - Ad/PR Campaigns Credit Hours: 3
JMC 495 - JMC Internship Credit Hours: 1 (capstone course)

Choose 6 hours from the following:
JMC 367 - Social Media Credit Hours: 3
JMC 390 - Advertising Creativity and Copy Writing Credit Hours: 3
JMC 391 - Ad/PR Media Planning Credit Hours: 3
JMC Elective (JMC 100-499) Credit Hours: 3
Total: 22 Credit Hours

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🏫About Abilene Christian University

Abilene Christian University (ACU) is a prestigious private Christian institution of higher education located in Abilene, Texas. With a rich history dating back to 1906, ACU is dedicated to providing a transformative educational experience grounded in Christian principles. The university offers a wide range of undergraduate and graduate programs across various disciplines, including arts and sciences, business, education, health sciences, and theology. ACU's faculty are committed to academic excellence, mentorship, and the holistic development of students. The university's values-driven approach combines rigorous academics, spiritual formation, and experiential learning opportunities to prepare graduates for successful careers and lives of service. ACU's vibrant campus community, state-of-the-art facilities, and commitment to innovation create an environment where students can thrive academically, personally, and spiritually. With a focus on Christian leadership and global engagement, Abilene Christian University equips students to make a positive impact in their professions and communities, guided by faith and values.

🏠 Accommodation

You will need to book the accommodation after you have been accepted.

You can choose to live on campus or off campus in private accommodation.

How to book:

  • Make a booking online after you have been accepted (in this case please let us know your choice when you apply).
  • Register when you arrive - its not possible to reserve a room before arriving. You can arrive a few days before and book it
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💰 Fees

Application Fee:

381 RMB

Tuition fee:

42,380 USD per year

169,520 USD in total

Insurance is 1,512 USD.

Entry Requirements

You are not eligible to apply to this program because:

The minimum age is 18.

English fluency is required.
You need to be either:
- A native English speaker
- Studied a degree in English before
- Can demonstrate a high level of English
- Having an English certificate such as IELTS level 6 or TOEFL 95 and above is an advantage.

Minimum education level: High School.

The program is competitive, you need to have a high grades of Average A, 70%, or a high GPA.

All students from all countries are eligible to apply to this program.

Is this not correct? You can edit your profile or contact us.
Or see the list of programs you are eligible for here .
Check Your Eligibility Show Suitable Programs

📬 Admissions Process

3 Steps to Apply to a University

Application step 1

Application step 2

Application step 3

Please choose the programs here , "You are advised to select 2-3 programs to increase your chances of getting accepted.

Required Documents:

  • Passport
  • Graduation certificate
  • Passport size photo
  • Official transcript
  • Personal statement
  • English certificate (You can take the English test online)
  • Guarantor letter

Preparing documents:

You can start your application now and send the application documents during your application. Some documents you can send later if you don’t have them right away. Some more info about preparing application documents is here

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Application process:

Applying Online is simple in just a few steps. More information is available here.

The first steps are to choose the programs, pay the application fee and upload the application documents.

Once submitted to Global Admissions, we will review your application within 2-3 days and proceed to the university or ask you for further clarification

After it has been processed to the university you will receive your unique application ID from each university.

The university may contact you directly for further questions.

We will then follow up each week with the university for updates. As soon as there is any update we will let you know. If you have made other plans, decide to withdraw / change address at any time please let us know.

After you have been accepted you will receive your admissions letter electronically and asked to pay the non-refundable deposit to the university.

Once you have paid the deposit the university will issue you the admissions letter and visa form to your home country.

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Here is some more information about the enrollment process after you have been accepted.

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